Hotel Okura Amsterdam is renowned for its exceptional service. We continuously strive to enhance our guest experience and optimize our business performance. Therefore, we are looking for an enthusiastic colleague who can analyze data from all available sources and translate these insights into strategies and actions for our commercial and operational departments, with the goal of optimizing overall business performance. This role comes with broad responsibilities within the organization, where you will advise key stakeholders at Hotel Okura Amsterdam.
What will you do?Develop and implement strategies to optimize the hotel's total revenue and market share, with a focus on room and banquet revenue.
Improve the business mix (e.g., pick-up, releases, no-shows).
Maximize profitability per channel and direct bookings to the most profitable channels, working closely with the Marketing department.
Analyze past business performance and gain insights into market dynamics to make informed decisions for the future.
Prepare ongoing forecasts, including explanations for any changes.
Analyze, monitor, and reduce distribution costs.
Provide detailed information to the organization on past and future booking activities, demand changes, and business mix.
Deliver detailed insights into the current booking situation.
Develop short-, mid-, and long-term commercial strategies in collaboration with other team members.
Review all RFPs for groups & events and discuss acceptance, pricing strategy, and distribution with the Director of Groups & Events and the Director of Sales.
Yield management of room revenue in line with established targets.
Analyze data and translate findings into concrete actions for commercial and operational departments.
Set and achieve ambitious KPIs and report on results.
Support further technical improvements to enhance efficiency within the commercial team.
Assist with E-Commerce-related tasks, including conversion optimization, pre-arrival upselling, and meta-search optimization.
Take functional ownership of various systems such as the Revenue Management System, CRS (including Channel Manager), Booking Engine, and Business Intelligence solutions.
Work weekend shifts (once per quarter).
Closely collaborate with other departments, including the Commercial Director, Sales, Groups & Events, Marketing & Communications, and Reservations.